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Step-by-Step Guide to Creating a Product Recommendation Quiz That Sells

Remember the feeling when you walk into a store, unsure of what to buy, only to be helped by a...

July 24, 2025

6 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

How yo create a product recommendation quiz?

Step-by-Step Guide to Creating a Product Recommendation Quiz That Sells

Remember the feeling when you walk into a store, unsure of what to buy, only to be helped by a...

July 24, 2025

6 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

Infinite Scrolling in eCommerce

The Impact of Infinite Scrolling on eCommerce Conversion in 2025

Online shopping in 2025 isn’t just about finding a product. It’s about how easily someone can move through a website...

July 24, 2025

8 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

How to prevent form fatigue?

How to Prevent Form Fatigue and Drive More Conversions with Better UX

Collecting shopper details, such as email addresses, contact numbers, and preferences, can be valuable for sending personalised offers and encouraging...

July 3, 2025

6 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

Why eCommerce Apps lose users?

Why eCommerce Apps Lose Users Between Sign-Up and Final Checkout

TL;DR Nearly 70% of shopping carts get abandoned before checkout, often due to complicated sign-up processes and confusing checkout flows....

July 1, 2025

8 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

What is NPCI?

National Payments Corporation of India: A Deep Dive into its Role

Over the past ten years, payment practices in India have undergone significant changes. For millions, using UPI, scanning a QR...

June 24, 2025

10 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

What is eCommerce Gamification?

eCommerce Gamification: Proven Ways to Engage and Retain Customers

Running an online store means finding ways to keep customers engaged and coming back. One effective way to achieve this...

June 19, 2025

10 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

What is a Brand Voice and How to Build it?

How to Develop a Distinct Brand Voice and Amplify it: A Complete Guide

Effective communication plays a key role in reaching out to the target market. It helps a brand voice go beyond...

June 18, 2025

7 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

What are In App Purchases?

What Are In-App Purchases? Definition, Examples, and How They Work

A customer downloads an app, it’s free, looks promising, and works well. However, a point arises where the app suggests...

June 17, 2025

9 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

What is a Business Plan and How to write one?

How To Write a Business Plan: 9 Steps, Key Types, and Expert Tips

A business plan is a roadmap to your dreams. It guides you through every decision, from how you reach customers...

June 16, 2025

10 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket

What is decoy pricing?

What is Decoy Pricing and How It Helps in Shaping Consumer Decisions

Discounts, promotional offers, and flashy product features aren’t always enough to influence buying behaviour. Sometimes, you need to introduce a...

June 14, 2025

9 min read

ranjeetSR

Ranjeet Sharma

Senior Specialist @ Shiprocket